سازندهٔ UTM
ساخت پیوند کارزار (UTM)
در مرورگر شما اجرا می‌شود · بدون بارگذاری
این ابزار و راهنمای این صفحه فعلاً به زبان انگلیسی است. عملکردش همان است: همه چیز در مرورگر شما اجرا می‌شود.
Where the visitor comes from: newsletter, facebook, google
The kind of link: email, social, cpc, banner, qr
The promotion or campaign name: spring-sale, launch-2025
Optional: the paid search keyword
Optional: which link or ad, to tell versions apart (header-button, blue-banner)
Optional: an ID that links to imported cost data
Read an existing campaign link
مرورگر شما برای اجرای این ابزار خیلی قدیمی است. لطفاً آن را بهروز کنید یا از نسخهٔ فعلی Chrome، Edge، Firefox یا Safari استفاده کنید.
- هیچ چیز از دستگاه شما خارج نمی‌شود
- بدون محدودیت حجم از سوی سرور
- بدون ثبت‌نام، بدون واترمارک
- رایگان
How to build a UTM link
- Paste the page URL people should land on.
- Fill in source, medium and campaign (term and content are optional).
- Copy the campaign link and use it in your email, ad or post.
Which value goes where
| Parameter | Meaning | Examples |
|---|---|---|
| utm_source | Who sends the visitor | newsletter, google, facebook |
| utm_medium | The kind of channel | email, cpc, social, qr |
| utm_campaign | The campaign or promotion | spring-sale, launch-2025 |
| utm_term | Paid search keyword | running shoes |
| utm_content | Which link or version | header-button, blue-banner |
Tips for clean reports
- Use lower case everywhere: analytics counts "Email" and "email" as two different sources.
- Use the standard mediums (email, cpc, social, display, referral, affiliate) so GA4 puts the visits in the right channel group.
- Don't add UTM tags to links inside your own website: they start a new session and hide where visitors really came from.
- Existing parameters and #anchors in your URL are kept.
پرسش‌های رایج
Does this shorten the link?
No. Shortening needs an online service, which would see your links. Use your own short-link service if you need one.
Is anything sent anywhere?
No. Everything happens in your browser, and the page is blocked from uploading anything.